
Louder in Red 2025
Share
Our Louder in Red Campaign started in January 2025 with the aim of promoting the Conwy Kayak and SUP Conwy brand.
When selecting the defining colour for our kayaks, we wanted something that truly stood out—bold, vibrant, and unmistakably linked to the heritage of Conwy, where our brand was founded. The choice became clear as we looked to the Welsh national flag, drawing inspiration from the fiery red of Y Ddraig Goch (The Red Dragon), a symbol of strength, pride, and unity that has been part of Wales’ story for centuries.
Red: A Vibrant Choice for Safety and Visibility
Red isn’t just a nod to our heritage—it’s also an incredibly practical colour for kayakers and stand-up paddleboarders. On the water, safety is paramount, and visibility plays a huge role in staying safe. Red is one of the most noticeable colours in a variety of conditions, whether it’s sunny, overcast, or even during the early evening when visibility might be reduced. In the unlikely event of an emergency, a bright red kayak can be spotted from a significant distance, making it easier for others, including rescue services, to provide assistance.
Stand Out on the Water
When you're out on the water, your kayak should be as bold and adventurous as you are. Many kayaks tend to blend in with their surroundings—blues and greens camouflage easily with the water, while yellows and oranges can sometimes fade into the background in certain light. Our striking red kayaks don’t just blend in—they demand attention. Whether paddling along a serene lake, braving ocean waves, or exploring rugged rivers, you’ll stand out in the best way possible.
Building a Sense of Community
Our Louder in Red Campaign isn’t just about creating visually stunning kayaks; it’s about fostering a sense of belonging. When you see someone paddling a red Conwy Kayak, you know they’re part of something bigger—a community that values quality, heritage, and adventure. It’s more than a kayak; it’s a connection to a shared love for the water and a mutual respect for the beauty of Wales.
Why Choose Us?
Choosing a red kayak from Conwy Kayaks means you’re choosing boldness, visibility, and history. Every stroke of the paddle connects you to the Welsh landscape, its rich heritage, and the sense of pride that comes with exploring it. Our kayaks don’t just take you from one place to another—they embody a spirit of adventure, safety, and individuality.
Tag Us On Social Media
Fancy a chance to be featured on our Social Media Pages? Simply use the 'louderinred' hashtag and share with us your Epic Adventures!